The logo and preliminary qualifying draw for the 2015 Asian Cup football tournament were unveiled in Melbourne last week. Designed by Sydney agency, WiteKite.
“The logo depicts a stylised player, kicking a football from the east coast of Australia across country towards Asia. The ball also represents the Australian summer sun arcing west from Australia to Asia. The four golden bands forming the map of Australia represent the four host cities. The design is embraced by the AFC holding device.” Quoted from the Asian Football Confederation (AFC) website.
Very similar to the 2010 World Cup logo – what do you think?